Qonsent
Qonsent
Qonsent set out to put personal data back in consumer hands: one place to see, understand, and control what brands know about them.
The result was defining how that relationship could actually work: via brand strategy, visual design, a redefined consumer experience, and creating tools that brands themselves would use to bring to life an organic, trustworthy approach to zero-party data.
CX Design
Most "consent" UI in market is a checkbox nobody reads. This was built as the opposite: an actual interface for a relationship, where the consumer sees what's being asked, why, and for how long — and can say yes or no without friction. That's a UX problem before it's a privacy problem, and it was treated that way.
Brand & Identity
A platform built on trust needs to look trustworthy before anyone reads a word of copy. Most privacy tech leans on the same cold, clinical visual language (think shields, locks, etc). The brand had to push against that instead, landing on a system friendly and consumer-facing enough to travel across multiple touchpoints while also sitting comfortably beside a Fortune 500 logo.
Admin / Builder
Behind every consumer-facing Qontract sits a brand team that needs to build one without writing code — fonts, copy, data fields, consent logic, all configurable in a tool meant to feel closer to a page builder than a compliance dashboard. Designing that meant making something legally rigorous feel editorial.
